What is the maximum number of players that can be used from the NFL by a company in one calendar year without requiring a Group License?

A company can utilize up to five players from the NFL in one calendar year without the need for a Group License. This provision allows for individual arrangements with players while navigating the complexities of NFL licensing, which typically involves more extensive agreements for broader use of player images and names.

When companies wish to feature NFL players in advertisement or promotional materials, they must comply with league licensing rules. The five-player limit provides flexibility for businesses while ensuring compliance with NFL regulations, which typically require a broader licensing agreement when the number of players exceeds this threshold.

Understanding this limit is crucial for companies wishing to leverage athlete endorsements or features without entering a more complicated, and often more expensive, licensing agreement.